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Author Archives: admin
Colba.Net hopes to become national IPTV player with regional licences
Colba.Net Telecom Inc. will move quickly to become one of Canada’s “major national” telecom and broadcast carriers if granted the regulators’ permission to launch Internet protocol TV (IPTV) service in regions across the country, the company’s president, Joseph Bassili, said. … Continue reading
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Fearing LinkedIn
Shares of the NASDAQ-traded LinkedIn (LNKD) rose more than 8% to record levels after first-quarter results that topped analysts’ estimates. Revenues totaled $188.5 million across the 161-million-members LinkedIn’s three key lines of business: hiring services (54%), marketing solutions (26%,) and…
Posted in MinOnline
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Jon Swallen Named Chief Research Officer Of Kantar MI
Long-time Madison Avenue media research guru Jon Swallen has been named chief research officer of WPP’s Kantar Media Intelligence North America unit. He previously was senior vice president-research.
Posted in MediaPost
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Trad TV Competes With Mobile For Video Viewing
Worldwide video usage on computers is now as common as watching it on traditional television among online consumers. The growth is helped by the rise of video usage of mobile devices. Looking at 56 countries, Nielsen says 84% of viewers … Continue reading
Posted in MediaPost
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Velti “State of Mobile Advertising” Report: AT&T, Apple Crush Competition
ADOTAS – Mobile advertising services provider Velti has shown a good record so far of issuing compelling and easy-to-understand reports painting the landscape of smartphone and tablet advertising and usage, and they upheld that record today, releasing the company’s “State … Continue reading
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Infographic: Can Facebook Ads Beat Google?
ADOTAS – It’s a good thing people love talking about Facebook as much as they do, because boy howdy, there are a lot of Facebook-related things to talk about this week. Today’s chatter: Search engine marketing software and services provider … Continue reading
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Privacy and Security in the Email Cloud
ADOTAS – We all know that sticking all of our business info out onto the internet comes with a number of security risks, and that these risks are still a major inhibitor when it comes to loading and managing data on the … Continue reading
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Video: “Future of Publishing” Talks Video Creation for Brands
ADOTAS – This week’s installment of The Future of Publishing brings together two guys who work as both marketing consultants and content creators: Host Murray Newlands ran into Human Business Works president Chris Brogan at BlogWorld Los Angeles in 2011, … Continue reading
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Video: Rich Riley on Yahoo!’s New Genome Audience-Buying Solution
Yahoo! EVP of Americas says Genome was “absolutely designed” to meet advertisers’ requests Rich Riley, Yahoo!’s new EVP of the Americas, kicked off Internet Week New York yesterday with a major new product announcement—Genome from Yahoo!, a new audience buying … Continue reading
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HD Advertising for Hispanic TV Audiences Lags Behind National Averages
Despite strong high-definition TV adoption by Hispanic audiences, Hispanic broadcast stations and networks lag behind non-Hispanic broadcast TV outlets in HD adoption and viewers of Hispanic television, experience the lowest rate of HD advertising among all TV audiences, according to … Continue reading
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GM plans to stop advertising on Facebook
(Reuters) – General Motors Co will stop advertising on Facebook, a move that comes during the same week the social networking website is due to go public. The U.S. automaker confirmed a report by the Wall Street Journal. A source … Continue reading
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Advertising People Are The New Advertising Medium
Ironic, I know. The messagers being the medium? Being in the ad business, at least half of my Facebook friends are also in the ad business. Makes for some incredibly entertaining Facebook posts from all these creative people. Witty comments … Continue reading
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GM to stop advertising on Facebook, report says
General Motors is reportedly planning to pull its advertising from Facebook, according to The Wall Street Journal . The timing of the news is a blow to Facebook, which is set to go public this week in an initial public … Continue reading
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Sony partners Blinkx to expand video content
Sony has partnered with video search engine Blinkx to give users of its internet-enabled home entertainment devices easy access to high quality video content.
Posted in Media Week
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Agenda confirmed for Interact 2012
http://www.interactcongress.eu/ The IAB UK’s Guy Phillipson, Nick Stringer and Tim Elkington will join leading digital thinkers from across Europe at IAB Europe’s Interact 2012 conference taking place on May 30th and 31st. The conference will feature keynote addresses from representatives … Continue reading
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Agenda confirmed for Interact 2012
http://www.interactcongress.eu/ The IAB UK’s Guy Phillipson, Nick Stringer and Tim Elkington will join leading digital thinkers from across Europe at IAB Europe’s Interact 2012 conference taking place on May 30th and 31st. The conference will feature keynote addresses from representatives … Continue reading
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RAJAR Q1 2012: Views from the radio advertising buyers
What do today’s Rajar results mean for radio stations and advertisers? Three radio buyers give their view on why today’s figures are good for most commercial radio groups but raise some questions about digital switchover and the Capital network.
Posted in Media Week
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Call Your Doctor If This ‘Workaholics’ Billboard Lasts More Than 4 Hours
Comedy Central's "Fully Torqued" phallic billboard on Hollywood's Sunset Boulevard touting the new season of its Workaholics sitcom is awfully silly. TMZ claiming that its coverage of the sign is an "Exclu-Stiff" is even sillier. The show follows the lives … Continue reading
Posted in adweek
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Call Your Doctor If This ‘Workaholics’ Billboard Lasts More Than 4 Hours
Comedy Central's "Fully Torqued" phallic billboard on Hollywood's Sunset Boulevard touting the new season of its Workaholics sitcom is awfully silly. TMZ claiming that its coverage of the sign is an "Exclu-Stiff" is even sillier. The show follows the lives … Continue reading
Posted in adweek
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Still Smiling, Eduardo? Senators Schumer, Casey Want To Collect Your $67M In Facebook Taxes Anyway
Another development in the ongoing story of how Eduardo Saverin has given up his U.S. citizenship to avoid paying $67 million in taxes related to Facebook’s IPO: the U.S. government doesn’t want him get away with it quite so fast. … Continue reading
Posted in techcrunch
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The Weather Channel Beautifies And Socializes Its iPhone App
In an effort to streamline its digital offerings, The Weather Channel has today announced that its popular iPhone app has undergone a major redesign. It started with the launch of the iPad app, and just a few weeks ago The … Continue reading
Posted in techcrunch
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New Mobile iPhone Application for Location-Based Virtual Advertising
HOUSTON, May 17, 2012 /PRNewswire-iReach/ — They Creative Advertising introduces Knibbler™ iPhone application, a location-based advertising tool for individuals and small business owners. Using the dynamic …
Posted in Yahoo
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Hubert Burda sells Love it! And Full House! magazines
13.15 UPDATE: Hubert Burda Media UK has sold real-life titles, Love it! and Full House!, to a start-up called Pep Publishing Ltd that is majority-owned by Hubert Burda Media UK chief executive Luke Patten.
Posted in Media Week
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Uncommon Sense: Back in the Box
Don’t you long for the days when everyone in marketing and advertising didn’t hitch their wagons or stake their claims to outside-the-box thinking? I do.
Posted in MediaPost
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AppHarbor Launches Its Azure Competitor In Europe
Heroku was a hit with Ruby developers because it was an easy-to-use development platform. Others have tried to do the same with other languages such as PHP Fog, dotCloud. Then last year AppHarbor, a ‘Heroku for .NET’ out of Y … Continue reading
Posted in techcrunch
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Rakuten CEO On The $100M Pinterest Round: We Want Pinterest Users To Pin Images And Buy Using Our ID
Rakuten, the Japanese e-commerce giant leading a $100 million investment in Pinterest, valuing the company at $1.5 billion, will be making two major contributions to the image-based social network as it gears up for its next stage of growth: the funds … Continue reading
Posted in techcrunch
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RAJAR Q1 2012: Reactions from the station owners
Steve Parkinson of Bauer Media, Stuart Taylor from GMG, Absolute Radio’s Clive Dickens, UTV’s Scott Taunton and Jazz FM founder Richard Wheatly give their views on the latest audience figures from Rajar.
Posted in Media Week
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Metro leads cross-media partnership for Men In Black 3
Metro, Spotify, Absolute Radio and Shortlist have partnered up for a competition campaign to generate buzz about Sony Pictures’ ‘Men In Black 3′ film.
Posted in Media Week
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Advertising slump for media firm
The newspaper and media group Johnston Press reports a fall in advertising revenue since the beginning of this year.
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NYLON Integrates Facebook With Music Issue
Almost all magazines brands have cultivated a presence on Facebook, and some even have learned how to bring their ad partners along. But in its June/July special music issue NYLON will be bringing more of Facebook into its print pages. … Continue reading
Posted in MinOnline
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Newsmax’s LIGNET.com Enlists Ex-Spies for Paid Expert Analysis Site
The conservative monthly and online news source Newsmax is formally launching a site dedicated to high-level analysis of international affairs from some of the nations’ leading spied. LIGNET.com (The Langley Intelligence Group Network) is using former U.S. intelligence officials for … Continue reading
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Perspective: Join the Crowd
In 1943, an anthropologist named Abraham Maslow published a paper titled “A Theory of Human Motivation” that, while it appeared only in an obscure academic journal, has since gone on to influence generations of marketers. Maslow’s theory posited that human … Continue reading
Posted in adweek
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Perspective: Join the Crowd
In 1943, an anthropologist named Abraham Maslow published a paper titled “A Theory of Human Motivation” that, while it appeared only in an obscure academic journal, has since gone on to influence generations of marketers. Maslow’s theory posited that human … Continue reading
Posted in adweek
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Portrait: Walrus
Specs Who Frances Webster, co-founder, managing director; Deacon Webster, co-founder, chief creative officer What Creative boutique agency Where Walrus offices, New York Seven-year-old Walrus, which formed from the ashes of Mad Dogs & Englishmen, has Amazon as its largest client. … Continue reading
Posted in adweek
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Portrait: Walrus
Specs Who Frances Webster, co-founder, managing director; Deacon Webster, co-founder, chief creative officer What Creative boutique agency Where Walrus offices, New York Seven-year-old Walrus, which formed from the ashes of Mad Dogs & Englishmen, has Amazon as its largest client. … Continue reading
Posted in adweek
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Ocean Outdoor in £35m management buyout
Ocean Outdoor, the digital and large format outdoor media owner, has changed ownership following a £35m management buyout, backed by LDC Capital, the venture capital arm of Lloyds Banking Group.
Posted in Media Week
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