Category Archives: Media Week

Media Week

UTV Media merges three local radio stations

UTV Media is to merge two local radio stations it bought last week, The Wyre and The Severn, with its Wolverhampton-based The Wolf, to create a single larger station called Signal 107.

Posted in Media Week | Leave a comment

Microsoft hires Mandeep Mason to head up EMEA mobile ad sales

Microsoft has appointed Mandeep Mason, sales director at Nokia-owned Navteq, as director of mobile advertising sales for EMEA, to “refine” the company’s mobile strategy and expand its revenue streams.

Posted in Media Week | Leave a comment

TMG promotes Edward Roussel in digital overhaul

Telegraph Media Group (TMG), the publisher of the Daily Telegraph, has made a number of digital appointments, including promoting its digital editor Edward Roussel to the new role of executive editor digital.

Posted in Media Week | Leave a comment

Record number of Americans tune in to Super Bowl

The Super Bowl’s habit of setting viewing records continues (just) with 111.3 million viewers making this year’s sporting showdown the most viewed television programme in US TV history.

Posted in Media Week | Leave a comment

News International signs seven-figure deal with Global Radio

News International, publisher of The Sun and The Times, has signed a seven-figure partnership deal with Global Radio, which will include at least six months of activity across a variety of stations such as Capital FM and Classic FM.

Posted in Media Week | Leave a comment

MEC appoints Jide Sobo to head of mobile role

MEC has hired former Media Brands mobile strategist Jide Sobo as its head of mobile.

Posted in Media Week | Leave a comment

Facebook ‘likely to roll out mobile ads in weeks’

Facebook is poised to start monetising its mobile offering, with ads expected to appear on its app within weeks, according to a report in the Financial Times.

Posted in Media Week | Leave a comment

Vevo promotes Labrinth with ‘Lift’ promotion

Vevo, the online music video platform, is introducing its ‘Lift’ promotion for emerging artists to the UK, starting with Sony Music artist Labrinth.

Posted in Media Week | Leave a comment

Hearst-Rodale harnesses Apple Newsstand to sample print launch

Hearst-Rodale is using Apple’s Newsstand for a digital sampling drive for its new UK print launch, Women’s Health, which will feature 30 ad pages.

Posted in Media Week | Leave a comment

Out and About 3 February

This week Out and About has pictures from the Newspaper Marketing Agency ANNAs, drops in on the celebs at IPC Media’s InStyle Bafta Best of British Talent party at Shoreditch House and attends the MSN refresh party.

Posted in Media Week | Leave a comment

Sky Atlantic celebrates first birthday

Sky Atlantic, the British and American drama channel, celebrated its first birthday this week, revealing that HBO’s ‘Game of Thrones’ was the highest-rated show over the year.

Posted in Media Week | Leave a comment

Lavazza awards €50m pan-European account to MEC

Lavazza, the Italian coffee brand, has appointed MEC, the WPP media agency, to its estimated €50m (£42m) pan-European media planning and buying account after a competitive pitch.

Posted in Media Week | Leave a comment

London Evening Standard to e-auction ad slots and up distribution by 150,000

The London Evening Standard is planning an Olympic bonanza, including e-auctioning off premium advertising slots and planning to up its print run by 150,000 to 850,000 copies.

Posted in Media Week | Leave a comment

Media Bitch’s Diary 3 February

This week Bitch hangs out with a sharp-dressed man, tries to hitch a ride to Monaco, gets in SKYN deep and attends the Channel 4 2012 party.

Posted in Media Week | Leave a comment

Facebook’s UK commercial leader Haines to be among new millionaires

Facebook’s IPO stands to make millionaires of some of the stalwarts who have worked in its UK commercial operation, including Blake Chandlee who set up the operation and current leader Stephen Haines.

Posted in Media Week | Leave a comment

Thinkbox expands membership beyond UK

Thinkbox, the marketing body for commercial TV, has signed up Germany’s RTL Group and Virgin Media as associate members, after expanding its membership policy to allow companies from outside the British TV broadcast industry to join.

Posted in Media Week | Leave a comment

Digital growth leads Q4 outdoor revenues up 1.4%

Outdoor ad revenues rose by 1.4% year on year in the final quarter of 2011, led by growth at some of the smaller digital media owners, according to figures from the Outdoor Media Centre.

Posted in Media Week | Leave a comment

Madonna video to premiere on Clear Channel screens in world capitals

Madonna’s ‘Give Me All Your Luvin’ music video will premiere at 2pm UK time today (3 February) on Clear Channel billboards in London’s Piccadilly Circus, Times Square in New York and La Defense in Paris.

Posted in Media Week | Leave a comment

Google rejigs sales after Daisley departure

Google’s UK advertising sales team has been reshuffled in the wake of Bruce Daisley, director of YouTube and display, leaving last year to join Twitter.

Posted in Media Week | Leave a comment

MediaCom promotes Peter Fyfe to head of social media

MediaCom has promoted Peter Fyfe to the newly created role of head of social media, as the agency’s non-traditional marketing arm MediaCom Beyond Advertising (MBA) expands.

Posted in Media Week | Leave a comment

Mobile app next step in We R Interactive expansion plan

We R Interactive, the social games publisher, is launching its ‘I Am Playr’ football game as a mobile app in the first half of this year, according to new global commercial director Paul Whitehead.

Posted in Media Week | Leave a comment

AOL ad revenues climb 10% but profits plunge

AOL has notched up a 10% year-on-year rise in ad revenues for the fourth quarter of 2011 to $363.8m (£229.5m), although net income dropped dramatically.

Posted in Media Week | Leave a comment

Nigel Clarkson to leave Primesight for LivingSocial

Nigel Clarkson, sales and marketing director at Primesight, is leaving the outdoor media owner to join daily deals site LivingSocial as its head of sales for the UK, Ireland, the Netherlands and the Nordic region.

Posted in Media Week | Leave a comment

Trend report: Can media help save the high street?

We are just over a month into the year and have already seen the stores La Senza and Peacocks fall into the hands of the administrators. Mark Banham talks to media agencies to gauge how they are planning to address … Continue reading

Posted in Media Week | Leave a comment

My Media Week: Mark Halliday

This week we contacted our Media Week Awards media agency Rising Star, Mark Halliday, head of mobile at Manning Gottlieb OMD, as he throws a tantrum after Arsenal lose, discovers his leadership style and worries about his new company headshot … Continue reading

Posted in Media Week | Leave a comment

My Media World: Martin Muncaster

Martin Muncaster, head of solutions at City AM, spent his early media years monitoring the travel press at BLM and gets annoyed with people who pull out of events at the last minute.

Posted in Media Week | Leave a comment

Yahoo launches search tool for iPhone and Android apps

Yahoo has launched an app search engine, which enables UK smartphone users to find and download apps for both iPhone and Android devices.

Posted in Media Week | Leave a comment

News International’s Alex Hole resurfaces at Amazon

Amazon has appointed former News International digital executive Alex Hole as advertising sales director.

Posted in Media Week | Leave a comment

Murdoch takes to Twitter to rubbish Sun on Sunday story

Rupert Murdoch has taken to social network Twitter to deny a report relating to his company, which claimed the launch of a new Sunday tabloid had been put on hold because of the arrest of four Sun journalists.

Posted in Media Week | Leave a comment

Guardian’s chief rules out ‘closing in and having a paywall’

Andrew Miller, chief executive of the Guardian Media Group, has ruled out erecting a paywall as he tries to stem £40m in annual losses with an ongoing restructure and redundancy programme, although he admitted “things may change”.

Posted in Media Week | Leave a comment

Mindshare set to take £12m Post Office media while UM London poised for Royal Mail

The Post Office is poised to award its £12m media planning and buying account to WPP agency Mindshare, while Interpublic Group’s UM London is in pole position to take the £2m media business for The Royal Mail.

Posted in Media Week | Leave a comment

Rajar Q4 2011: Media agencies upbeat on Capital and TalkSport

Radio buyers give their verdicts on the latest Rajar figures, describing a “solid but unspectacular” quarter for commercial radio, while Capital and TalkSport are among those singled out for praise.

Posted in Media Week | Leave a comment

Rajar Q4 2011: Capital network cuts through

Global Radio’s Capital network has performed well in its first year, adding listeners and increasing total listening hours, while Bauer Media’s Passion portfolio performed strongly in the final quarter, according to the latest Rajar figures.

Posted in Media Week | Leave a comment

Rajar Q4 2011: Capital’s Johnny Vaughan bows out as London’s no 1

Johnny Vaughan bowed out of his flagship breakfast show as the undisputed king of London’s commercial radio, having helped Global Radio’s 95.8 Capital FM extend its lead over rivals.

Posted in Media Week | Leave a comment

Rajar Q4 2011: Four in 10 adults have DAB radios at home

DAB’s long haul to widespread penetration has passed a mini-milestone, with four in 10 adults now claiming to own one at home, although its share of radio listening is only at 19.4%, according to the latest Rajar results.

Posted in Media Week | Leave a comment

Rajar Q4 2011: National stations hold strong

TalkSport recorded its highest ever quarter four weekly audience during the final three months of 2011, while Bauer Media’s Kiss increased its weekly audience to 4.18 million.

Posted in Media Week | Leave a comment